When talent isn\'t enough: Business basics for the...

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When talent isn\'t enough: Business...

When talent isn\'t enough: Business basics for the creatively inclined: for creative professionals, including... artists, writers, designers, bloggers, ... to freelance or run their own business

Kristen Fischer

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Too many creative professionals focus too much on their artistic abilities and too little on their business interests. In When Talent Isn't Enough, self-employed copywriter and journalist Kristen Fischer offers powerful strategies and practical stories from some of today's most prominent creative leaders to help you thrive while self-employed.

The result: an easy-to-read guide that covers all aspects of launching and managing a successful business for any creative entrepreneur or solo practitioner.

When Talent Isn't Enough offers extensive, practical, and easy-to-apply business advice for writers, designers, and other self-employed creatives who want to:

Select a viable business model

Market themselves alongside seasoned pros, in-house talent, and established agencies

Understand the legalities of doing business

Overcome challenging situations with clients

Embrace self-promotion as a solo professional

Cultivate lasting...

Yıl:

2013

Yayımcı:

Career Press

Dil:

english